Brand Valuation News

Welcome to brand valuation news from Intangible Business. Here you will find a range of articles about the latest issues affecting brands and other intangible assets. If you would like to browse only the articles that affect you, please click on the sections below:

MARKETING Brand Valuation News
FINANCIAL Brand Valuation News
LEGAL Brand Valuation News
BANKING Brand Valuation News

To find out more about a particular issue relating to valuing brands, please contact us on +1 312-794-7794 or send us an email.

The Power 100, 2010

Intangible Business launches The Power 100, 2010 - the definitive guide to the world's most powerful spirits and wine brands.

Nonprofit Power Brands 2009

The 100 most valuable US nonprofit power brands, in conjunction with Cone.

New Report Values America's 100 Leading Nonprofit Brands

As the nation copes with the economic crisis, the value of nonprofit brands are revealed for the first time

Telecoms Branding Special: The Name Game

Featuring research from Intangible Business, this article analyses the role of the brand in the mobile telecoms industry.

Verizon Tops US Telecoms Table

Verizon tops new league table, followed by AT&T and Sprint.

The World’s Most Valuable Mobile Telecoms Brands

Intangible Business reveals the 100 most valuable mobile telecoms brands in the world.

Ebay Welcomes Court Ruling

Online auctioneer eBay hailed a judge's ruling over fake Tiffany jewellery as a "victory for consumer choice".

Gallo is Most Powerful Global Wine Brand

Gallo is the most powerful global wine brand, declares the annual survey from Intangible Business, the leading international brand valuation consultancy.

Bacardi Falls, Smirnoff Holds Firm

Smirnoff retains pole position and Bacardi falls in this year's report from Intangible Business into the world's most powerful spirits and wine brands.

Revised Reporting under SFAS 141

Accountants must take heed of the revised reporting requirements for business combinations under SFAS 141.

International Convergence of FASB 141 and IFRS 3

FASB 141 and IFRS 3, Business Combinations, are converging. This article highlights the key changes.

How to Value Intangible Assets

Valuing brands and other intangible assets isn't as subjective an exercise as some think. This article from Intangible Business explains the basic methodologies.

SPE's a New Home for your IP

David Bowie, Guess?, Dunkin’ Donuts and Yale University have all done it. This article from Intangible Business reveals all about creating special purpose entities for brands and IP.

Valuing Internet Companies

The financial sector has a propensity for putting high multiples on often shakily estimated revenues on internet companies. This article explains how it is done.

Valuing Customers

Without customers businesses would not exist. This article explains how these valuable intangible assets can be valued.